Katie Welch

Katie Welch is a seasoned professional in the beauty industry, currently serving as the CMO of Rare Beauty, Selena Gomez's beauty brand. With a rich background including roles as GM of Honest Beauty and CMO of Hourglass Cosmetics, Katie combines her expertise in beauty with a passion for career coaching and mentoring on TikTok. A Midwesterner turned Hermosa Beach local, she embraces new experiences, from dog rescuing to surfing, all while maintaining a keen interest in trends and emerging consumer behaviors.