Gary He | Hospitality & Travel » Restaurants, Bars, & Cafes
McAtlas: A Global Guide to the Golden Arches
Recommended By
26 AUG 2024
The Monday Media Diet with Gary He
A book about McDonald’s localizations around the world, featuring 200+ photos and 420 pages, highlighting the journey through a project which required field work in 55 countries across six continents over the past three years.
McAtlas is a visual social anthropology of the largest restaurant chain in the world. An independent work of journalism by James Beard Award-winning photographer and writer Gary He, the project is neither endorsed nor sponsored by McDonald's Corporation.
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