Why Is This Interesting?

Anita Schillhorn van Veen


Anita Schillhorn van Veen (ASVV) is a director of strategy at ad agency McKinney in Los Angeles and has worked on projects including Climate Tourism, Utopias, and Diamonds. She is also on the leadership team of Ladies Who Strategize. Anita writes her own newsletter on marketing and culture and is an independent strategy consultant with Frame Strategy, based in LA and New York. With a Dutch citizenship and a background in strategy consultancy, Anita is constantly exploring ways to creatively approach marketing and culture in the 21st century.
  1. Why is this interesting? - The Diamond Edition (2019-12-11)
  2. Why is this interesting? - The Feminine Mystique Edition (2020-01-13)
  3. Why is this interesting? - The Quarantine Edition (2020-04-21)
  4. Why is this interesting? - The Autonomous Zone Edition (2020-06-26)
  5. Why is this interesting? - The Suburbs Edition (2020-11-18)
  6. The Invasive Species Edition (2021-05-14)
  7. The Urban Oil Fields Edition (2021-12-17)
  8. The Charleston Singles Edition (2022-08-19)
  9. The Elfstedentocht Edition (2022-12-21)
  10. Why is El Puerto De Santa Maria Interesting? (2023-04-21)