Why Is This Interesting?

Adam Wray


Adam Wray (AW) is a consultant to fashion brands and retailers, and currently writing for the Financial Times. With expertise in fashion and culture, he previously served as the editor for FashionRedef, a renowned newsletter. His extensive experience and ability to curate compelling stories have made him a well-respected figure in the industry. He is also known for his fond memories of traveling and engaging with various cultures, including a memorable trip to Montreal.
  1. Why is this interesting? - The Real Brands in Fictional Worlds Edition (2020-07-10)